MARKETING ANALYSIS

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  • WEBSITE
  • Is your site converting or designed to convert?
  • Get an expert analysis on the user experience from our UX designers.
  • Is your booking engine right for you?
  • Is it properly search optimized?
  • and more...
  • DISTRIBUTION
  • How are you represented and on which channels?
  • Is your rate parity worked out as a win-win solution for your hotel?
  • Are there channels you are missing out on?
  • What is the billboard effect for your hotel?
  • and more...
  • ADVERTISING
  • Are you targeting the right countries?
  • ...with the right buttons?
  • What is the keywords strategy?
  • Advertising on all the platforms?
  • Is your brand protected?
  • and more...
  • SOCIAL MEDIA
  • How is your social media campaign set-up?
  • Wasting energy on Social media?
  • Proper reputation management?
  • Interesting social media presence?
  • Interactivity with users?

THE W STORE

WIHP offers a complete analysis of your hotel's online marketing presence, here is an overview of the subjects covered. Don't miss out on this opportunity.

Hotel Marketing isn't just about your website, a proper hotel marketing strategy is an eco-system of elements comprising advertising, distribution, website, pricing and more. Each of these elements are specialties in their own right and each must dovetail into generating revenue for a hotel.

With a proper marketing strategy, hotel revenue increases through all channels. By aligning all the channels and marketing elements the direct revenue for your hotel increases as well as that of your distribution, thus creating a win-win solution for your hotel.

While our specialists focus on how to increase your direct revenue we analyse all parts of that eco-system to give you a marketing plan that's valid for the long haul.

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