How to pay less commissions?
Hotel Distribution and the Billboard effect...
How the billboard effect works What exactly is the billboard effect? The Travel Industry Dictionary defines the billboard [...]
Tripadvisor: Is it only good for the top positions?...
The efficiency of Tripadvisor for top hotels is uncontested. But what about the others, should they invest in more [...]
How to prepare low season?
Tripadvisor: Is it only good for the top positions?...
The efficiency of Tripadvisor for top hotels is uncontested. But what about the others, should they invest in more [...]
How to get direct bookings?
Hotel website re-design, what to do and what to...
If this trend hasn’t started yet, it is going to be one of the big ones of 2012 and [...]
The Elements of Hotel Marketing...
What are the key elements of hotel marketing? How can a hotelier know if their marketing people are set [...]
Understanding Hotel Website Marketing [video infographic]...
Understanding how hotel website marketing works and how guests discover a hotel, where they search for more information and [...]
How to get more bookings from your distributors?
Understanding Hotel Website Marketing [video infographic]...
Understanding how hotel website marketing works and how guests discover a hotel, where they search for more information and [...]
Hotel Distribution and the Billboard effect...
How the billboard effect works What exactly is the billboard effect? The Travel Industry Dictionary defines the billboard [...]
Tripadvisor: Is it only good for the top positions?...
The efficiency of Tripadvisor for top hotels is uncontested. But what about the others, should they invest in more [...]
How to raise your average price?
What do Hotel Guests want?...
To service hotel guests best it’s great to know what they expect when they arrive at the hotel. Finding [...]
Guide to using Social Media and Review Analytics for...
by Martin Soler of WIHP with Josiah Mackenzie of ReviewPro While online reviews understandably receive a lot of attention [...]
How to improve your rates management?
Daily deals and Flash sales for hotels, right or...
Flash sales for hotel: Are they good, bad or evil? If you want to start a discussion with revenue [...]
Hotel Distribution and the Billboard effect...
How the billboard effect works What exactly is the billboard effect? The Travel Industry Dictionary defines the billboard [...]
How to raise your occupation level?
What do Hotel Guests want?...
To service hotel guests best it’s great to know what they expect when they arrive at the hotel. Finding [...]
Guide to using Social Media and Review Analytics for...
by Martin Soler of WIHP with Josiah Mackenzie of ReviewPro While online reviews understandably receive a lot of attention [...]
How to choose good partnership?
Daily deals and Flash sales for hotels, right or...
Flash sales for hotel: Are they good, bad or evil? If you want to start a discussion with revenue [...]
How to choose a booking engine...
There are two key elements in hotel websites, (1) that the website converts and (2) that the booking engine [...]
Hotel Distribution and the Billboard effect...
How the billboard effect works What exactly is the billboard effect? The Travel Industry Dictionary defines the billboard [...]
How to know where to invest your budget?
2011 Hotel Marketing Year in Review...
As 2011 comes to a close and we find ourselves analyzing what worked and what didn’t in online hotel [...]
Where to find new customers online? SEO vs. Social...
How and where to search and find new customers has been and will be a marketer’s quest since marketers [...]
Daily deals and Flash sales for hotels, right or...
Flash sales for hotel: Are they good, bad or evil? If you want to start a discussion with revenue [...]
How to stay an indepedant hotel on Internet?
2011 Hotel Marketing Year in Review...
As 2011 comes to a close and we find ourselves analyzing what worked and what didn’t in online hotel [...]
Guide to using Social Media and Review Analytics for...
by Martin Soler of WIHP with Josiah Mackenzie of ReviewPro While online reviews understandably receive a lot of attention [...]
Where to find new customers online? SEO vs. Social...
How and where to search and find new customers has been and will be a marketer’s quest since marketers [...]
How to understand the basics of Internet in hotel industry?
How to measure the ROI of Social Media...
This article was written for Search Engine Journal under the title Industry Discussion: The True Nature of Social Media [...]
Hotel website re-design, what to do and what to...
If this trend hasn’t started yet, it is going to be one of the big ones of 2012 and [...]
2011 Hotel Marketing Year in Review...
As 2011 comes to a close and we find ourselves analyzing what worked and what didn’t in online hotel [...]
How to use new technologies?
You're wondering if you should go Mobile ? Use Facebook ? Where is the market going ? Read this section to answer all these questions and moreIs Social Media the Future of Hotel Marketing?...
There isn’t a magazine or blog in the hotel marketing industry today that doesn’t mention social media as the [...]
How to measure the ROI of Social Media...
This article was written for Search Engine Journal under the title Industry Discussion: The True Nature of Social Media [...]
Travel is Social, Hotels are Not...
I wrote the following article for Cleverdis which was published just recently. To see the original article you can [...]